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31Dec/090

2005 Super Bowl Ads… Winners & Losers – Diet

2005 Super Bowl Ads... Winners & Losers
John Jordan

Well, Super Bowl XXXIX is history. Too bad for the folks who consider themselves the always-pullin-for-the-underdog type. The Bandwagon team won.
But, as far as Super Bowls go, the losers played well. For those who care, the Eagles actually covered the 7-point spread. T.O. is the deal, too. At least on the field, anyway.
They had a chance late in the game, but poor field position and bad clock management did them in. Scoring from 95 yards out with 48 seconds left Thats a tall order.
So is getting/maintaining ad recall 48 hours after the final gun. Whose $80,000 per second ad was worth it Who wouldve done better by writing me a fat check for $2.4 million
Read on, and find out. True to school yard rules: Suckers Walk. Losers are up first.
Losers:
Sorry, Donovan, but your three picks lands you in with GoDaddy.com, Quiznos, and Silestone. I dont care if you were ill.
GoDaddy.com had a decent concept that quickly went bad. OK. Boopsie talking to a Senate subcommittee on C-SPAN about indecency. Good start- if they cut out any hint to last years halftime debacle. But... they couldnt resist. So the buxom wench wearing a GoDaddy.com t-shirt has a near wardrobe malfunction. One of the craggy senators has to hit the oxygen mask.
This ad was supposed to run again, but Fox pulled it mid-game. Good idea. I bet their stomachs were in as many knots as Donovan McNabbs.
The Quiznos ad was mediocre at best. This talking baby concept is tiresome. As clich

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