Publicity Through Philanthropy For Writers – Writing
Publicity Through Philanthropy For Writers
Zachary Weiner
I am twenty three years old, have sold over four thousand copies of my first book in a matter of a month after its release and recently been contacted for contracts with Random House and Harper Collins for two new titles. I think a good deal of my recent success is highly correlated with my Reading for Charity Contest and the attention it has drawn. Ill explain the entire background, but as pre-thought I think it first manifested itself through a combination of my looking for a good way to market my first book, while balancing out my karma a bit. A way to interweave my love of novel writing, increase my books visibility and provide a benefit to society in some way shape or form. All of these tasks have seemed to be accomplished- although my karma could still probably use some more balancing.
What is the Reading for Charity Contest: Over sixty organizations, a group of corporate sponsors, and a handful of volunteers are the result of the charity contest. I took my very recently published book and decided to give away a certain percentage of its profits to charity. There was a catch though, the charity I will give my book profits to is being voted on, by the readers. So once you read my book, you can go to my webpage or find me at one of my book tours and vote for your favorite cause and the highest voted cause receives the profits Which should be quite a bit. That was the reading for charity contests basic beginning. Its the focal point of everything else that now surrounds the contest and of course my book. The contest was than expanded on by a few different means which, furthered the accomplishment of my goals.
1 Rather than your basic book tours I turned my book tours into a way to highlight the organizations participating in the contest. I have a large stand representing all of the participating organizations with their information and donation cards. Next came along a couple of benefit events- a silent auction, a couple of benefit dinners etc... Things that were really quite easy to put together, but could have a great benefit for the charity groups I was working with. Now this may seem like a good deal of work, which it was, but the benefits for the organizations had been huge, and the benefits for me personally has been equally spectacular.
The benefits all of this had for me: I was able to get involved with over sixty non-profit organizations and use my book and contest as a way to highlight their efforts and eventually provide them with a financial benefit as well. There is no truer statement that giving is a two way street. In return for my help with the organizations the organizations did their best to help out me. I am featured with my book in over fifty non-profit newsletters, on a large number of webpages, as well as postings and fliers from the organizations. Some organizations have newsletters with readers in the ten of thousands. It is equivalent to being featured in fifty newspapers across the country that are targeted directly to the reader.
2 The book tours are not only philanthropic, but also bring in a good deal of people and create a lot of buzz. After some attention a number of companies offered to sponsor the events. I was able to receive all of my marketing material for my book and contest for free from corporate sponsors. T-shirts, fliers, book marks, posters, business cards, mail outs, coffee cups, even mousepads with my book cover on them. My entire marketing plan which is now pretty extensive costs only about five dollars a month to cover the price of my website, that is it and nothing more.
3 When you have a purpose and are providing aid you directly relate with the community you are assisting. Since the organizations I have involved are spread out throughout the entire United States it has proved to be an excellent source of publicity, from radio, to newspapers, to magazines, even a couple of upcoming television shows. It has given my book an unbelievable pr hook in a market where it is difficult to get a story in a paper just because you recently published a book..
4 In basic when people read my book they are doing more than just being entertained, each copy bought goes directly to a great cause. The readers of the book are allowed to interweave their love of reading with a greater purpose in an interactive fashion. Once again a win-win situation.
I would like to expand a bit on the reading for charity contest idea. I think there are a world of ways to further the efforts and provide the joint benefit for some organizations out there, and assist me in my publication and book marketing endeavors. As a model however it has been incredibly successful, I think there are a lot of incredibly creative ways to market a book on a low budget like I originally had and turn it into a success. Once again I will state that giving something always brings in something, and in my case, it brought in an incredible book career.
About The Author
Zachary Weiner is 23 and has been published in numerous magazines and newspapers. He is the author of the recent novel "City at Night" and the upcoming novels "A Simple fate of twists" Ballantine Books "The Experts Speak" Harper Collins.
So You Want to Start a Home Daycare – Parenting
So You Want to Start a Home Daycare
David Leonhardt
I hang out with the other mommies. No, I am not a "Mister Mom" or a "Househusband". I do have one enviable situation, though. I work from home and I have the flexibility to say, "This morning I am going to spend with my daughters. I can play with them. I can sing with them. I can laugh with them. I can clean up their ice cream that drips all over me."
Or I can say, "This morning I am taking my daughters to the play center, where they can play with other children, sing with other children, laugh with other children and spill ice cream on other children instead of on me."
So I hang out with the other mommies.
Ive noticed that many mommies want to start a home daycare. The reasoning seams to go like this.
Im at home within my own children anyway.
So far I have remained relatively unscathed, with few permanent injuries.
How much trouble can a few extra children running around spilling ice cream on the rug cause
Lets tempt fate.
I have two children, a toddler and a baby. They are enough of a handful, and the baby cant even climb on counters...yet.
Before setting up your own home daycare, consider this: how many more inspiring diaper-changing hours do you want to spend each day Little Lady is on her sixth month of perpetual toilet-training. If there is a purgatory, this is it. Too old to just carry her treasures in her quick-change diapers, too young to just go on her own, stuck in the middle in a high-maintenance waiting room of sorts. Little Sister has a nickname: Poopasaurus, because...oh wait just a minute. I have to go clean up a mess. Another mess.
Ive already written about the challenges of dressing a toddler while shes running bounding over the couch at record-shattering speeds: http://www.thehappyguy.com/toddler-dress.html
Then there is the atmosphere. Now that Little Lady doesnt nap anymore, she can get mighty cranky. I know the feeling. It doesnt take much to get a good wail going. And she has lungs. Or she might break a few rules or a few toys. Or she might just disobey. It doesnt take long for a parent to lose patience.
Crying. Stress. Babies sense it, and Little Sister can get cranky, too. Its a whole wailing chorus. Before long, the tension in our house can get so thick you could almost cut it with a chainsaw. Almost.
Does it get any better in a daycare Yes. You can take in only children who are completely toilet trained. Unfortunately, those children can climb counters. And chairs. And tables. And balconies.
If you still want to tempt fate and see how many children it takes to cause irreparable damage to your house, your car and your body, here are four tips:
Keep all sharp objects, cleansers and medications in a safe place...like another town.
Laminate your couch. And your carpets. And your clothes. And your ceiling. And your food.
Get a good pair of industrial strength earplugs
Understanding the Importance of Mortgage Protection Life Insurance – Mortgage
Understanding the Importance of Mortgage Protection Life Insurance
Claire Bowes
Your house is a big investment - probably one of the biggest youre every likely to make. It is also the place that you and your loved ones call home; a shelter and haven from the outside world. Thats why it is so important to ensure that your home and family are protected in the event of your death. Its not a topic that any of us like to dwell on, but the sad fact is that should you die and the family are no longer able to afford repayments on the house, they will lose the property and the roof from over their heads.
Having a good life insurance policy in place to protect your property in the event of your death is vital. When you die, your family will have enough to worry about without the added stress of how they are going to hold on to the family home. Your life insurance policy will ensure that this problem is eliminated, with the mortgage balance being paid in full upon your death.
The main types of mortgage life cover
The type of mortgage life insurance cover that you require will depend upon what type of mortgage you have, a repayment or an interest only mortgage. There are two main types of mortgage life insurance cover, which are:
Decreasing Term Insurance
Level Term Insurance
Decreasing term insurance
This type of mortgage life insurance is designed for those with a repayment mortgage. With a repayment mortgage, the balance of the loan decreases over the term of the mortgage. Therefore, the sum of cover with a decreasing term insurance policy will also go down in line with the mortgage balance. So, the amount for which your life is insured should match the balance outstanding on your mortgage, which means that if you die your policy will hold sufficient funds to pay off the remainder of the mortgage and alleviate any additional worry to your family.
With the decreasing term insurance, the cover is usually taken out over the term of the mortgage, and payment is made should you die during the term of the policy. Once the policy has expired, it becomes null and void, so you will receive nothing at the end of your policy if you are still living. There is no surrender value on this type of cover, but it does provide a cost effective means of protecting your home and family during the life of your mortgage.
Level term insurance
This type of mortgage life insurance cover is for those that have a repayment mortgage, where the principle balance remains the same throughout the term of the mortgage and the repayments made by the property owner cover the interest payments on the mortgage only.
The sum for which the insured is covered remains the same throughout the term of this policy, and this is because the principle balance on the mortgage also remains the same. Therefore the sum assured is a fixed amount, which is paid should the insured party die within the term of the policy. As with decreasing term insurance, there is no surrender value, and should the policy end before the insured dies no payout will be awarded and the policy becomes null and void.
Terminal illness benefit
Both of the above types of cover normally include terminal illness cover, which means that the mortgage is cleared should you be diagnosed with a terminal illness rather than waiting until you actually die. This helps to ensure that you do not have the additional worry of trying to meet repayments when a terminal illness takes away your ability to work and earn money, and at a time when the whole family has enough to worry about without having to stress about meeting mortgage repayments.
Critical illness cover
Critical illness cover is another type of insurance policy that can be added on to either of the above mortgage life insurance polices and provides an extra element of protection and peace of mind. This type of cover can also be taken out as a stand-alone policy, but usually proves much better value if simply added on to a main insurance policy.
With critical illness cover you will be eligible for a payout in the event that you are diagnosed with a critical illness. If you then go on to recover from the critical illness, the payout is yours to keep but the policy becomes null and void following your claim. The illnesses that are covered by this type of policy are defined by the insurer so you should ensure that you check the terms when taking out critical illness cover.
Adding critical illness cover to your policy will only increase your repayments by a small amount, but can provide valuable protection if you are diagnosed as critically ill and are therefore unable to work. With your mortgage repaid from the payout of this policy, you will not have the additional worry of trying to keep a roof over your head at a time when you should be concentrating on trying to make a recovery.
Summary
As indicated by the features of the two main types of mortgage life insurance cover, the policy you go for will depend largely upon the type of mortgage you have. Both types of cover offer value for money, with some really low cost deals available. Of course, the amount that you pay will ultimately depend upon the level of cover you require. For total peace of mind it is always advisable to go for a policy with critical illness cover incorporated into it.
Having some form of mortgage life cover is essential to protect your home and your family. After working hard to buy your own property, the prospect of it being repossessed in the event of your death can be worrying both for you and for your family. A mortgage life cover policy will ensure that this does not happen, and will give your family the security of knowing that whatever happens they will still have a roof over their heads.
About The Author
Claire Bowes is a successful freelance writer and owner of http://www.a1-life-insurance-quotes.co.uk where you will find further information on critical illness, life insurance, and unemployment cover.