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17Jan/100

Overcoming the most Frustrating Situation on eBay – Online Auction

Overcoming the most Frustrating Situation on eBay
Carolyn Schweitzer

Its happened to the best of us.
Youve been watching the auction all week, and finally youre about to claim your prize--a rare bronze statue from the Shang Dy dynasty. Or something just as tantalizing. You log on a few minutes before the auction closes, and confirm that youre still the top bidder -- no one has challenged you in several days. Youre already picturing "your" statue prominently displayed on the living room mantelpiece, your friends green with envy as you tell them about the great deal you got on eBay. You refresh the page a few times, to make sure youre still #1. You even up your bid a little just to make sure no body tries to outbid you at the last minute.
50 seconds to go...30...10...the auction has ended and the statue is yours!! You refresh the page for the last time so you can see your eBay ID announced as the winning bidder. And thats when your heart drops to your toes. Its not your eBay ID at all, but some joker who calls themselves "speedyfingers147".
How could this have happened You were the winning bidder with only 10 seconds to go!! Speedy or not, it just doesnt seem humanly possible.
Well, youre right. No one is that fast. Speedyfingers I made that one up, so if its your actual eBay ID, please dont sue me! won the auction in the final 4 seconds. It isnt humanly possible because "speedy" didnt actually place the bid. The bid was place on his or her behalf, from a remote server, using something called Bidding Software.
The act of placing a bid during the final seconds of an online auction is called "Sniping" and its perfectly legal on eBay. Bidding wars and sniping are an eBay sellers dream and a buyers nightmare. Why, youre asking yourself, dont these people just use eBays trusty proxy bidding process Why not just discreetly enter the maximum theyre willing to pay at the beginning of the auction, then let the cards fall where they may Well, for a couple of reasons. First, its not human nature. If all you have to do is outbid the next guy by fifty cents or even five dollars to win, wouldnt you
Second, it doesnt make economic or strategic sense to place a bid anytime before the last five minutes of an auction.
Think about it. EBay encourages bidders to use the proxy system and place bids early. What this means is that an inexperienced bidder who wants an item will to want to be the highest bidder right away, and will keep upping their bid to hold that winning position. Theyll only stop when the bidding exceeds their budget. Then the next guy comes along and continues the process. If this starts at the beginning of a seven or ten day auction, and ends with a bidding war in the last 10 minutes, the final price for the item can spiral out of control. Many items sell for far more than fair market value because people get caught up in "bidding fever" -- all they want is to WIN, theyre not even thinking about whether the price is realistic.
A better strategy would be for everyone to "watch" the auction until the very end. Again, theres two good reasons. One, the price doesnt spiral up as just illustrated. Two, the auction has zero bids, so it attracts fewer bidders-- less competition. Its a fact that once an auction has at least 1 bid , it becomes a magnet for additional bidders. Shoppers scanning an auction page tend to jump to the ones with bids, figuring there must be something that attracted other bidders. The more bids, the more interesting the item looks.
Wouldnt it be great if a seller started a two carat diamond ring at $0.99 and no one bid until the last five minutes, and they all bid in fifty cent increments Someone might win the ring for just a few bucks!! Of course, that never happens, but it would be the ideal situation for a buyer -- and it would put eBay out of business in a hurry. EBay encourages early bidding and smiles upon the snipers of the world. EBay makes their profits on listing fees and "final value" fees. The more the item sells for the higher the "final value". This makes eBay very happy. Thats why youll never find any tutorials anywhere on eBay telling you to wait until the end of an auction to bid.
OK, so now that we all understand the benefits of sniping, lets get back to our friend "speedyfingers147". Speedy probably started out in life just like I did. She learned everything she knew about eBay from eBay and never realized there was such a thing as bidding software. Never knew a computer could do your sniping automatically, bid on your behalf in the last 2 to 8 seconds of an auction, and do it while youre asleep. With sniping software, you tell the software program which auctions youre interested in and how much youre willing to pay. EBay never knows youve seen the auction until your friendly sniping service swoops in and places your bid with only seconds to spare. Neither does your competition. They never see you coming. The only way you can lose is if someone else uses the same program sets their maximum bid higher than yours.
Yes, my friend, you can still lose. There is no guarantee of winning an auction no matter what system you use, if someone else is willing to pay more. If you set your maximum bid at a million dollars for a hunk of Elvis belly button lint and some nut is willing to pay a million ten, youre still going to lose!
But, theres something about losing thats good for the soul. Its the satisfaction of knowing that you didnt lose your head and spend more than you could afford!! Trust me, Ive been there, done that, and come to regret it. With sniping programs, you can "set it and forget it" and walk away knowing that if you dont win, you couldnt have afforded it anyway.
Whats that I hear you saying "But I could have had it if Id just upped my bid by another fifty cents!" Hey, did you listen to anything I just said Do you want to drive yourself nuts Its only stuff, after all. You cant take it with you, and there will always be more. The beauty of eBay is that there will probably be another just like it, or at least something just as fabulous.
Speaking of which, theres another big advantage to using bidding software. Two things, actually. again. First, on eBay, its a huge no-no to retract a bid. You can only do this under the most dire of circumstances and if you do it too many times youll be politely asked to leave. Permanently. Second, sniping programs allow you to do something called "contingency bidding". Suppose youre interested in several very similar items and you want to win at least one of them but not all. Provided theyre not all ending at the same time, you can create a contingency plan telling the bidding software to cancel your bids on the other items as soon as you win one of them.
In all cases, you can change your mind about an item youre bidding on at any time except in approximately the last 15 minutes because eBay doesnt register your bid until the Sniping program enters it for you, at the very end of the auction. Isnt that nice No more "watching" an auction youre unsure about, and then forgetting to bid on it. No more finding out youve read the description wrong and youre bidding on an item you dont want. No more finding something you like better after youve already committed yourself to another item, and having to pass on it. Or worse, spending way too much on both!
There are several sniping programs out there. My personal favorite is PowerSnipe, at www.PowerSnipe.comaf=netbrainer , because their "Auto Search" feature makes the bidding process even easier by allowing you to browse auctions through the program

11Jan/100

Avoiding eBay Scams – Recreation

Avoiding eBay Scams
Terry Gibbs

Read through this checklist and save yourself time and aggravation. A bit of due diligence will help you avoid eBay scams.
Only buy items with photos. The photograph is a good way to insure the seller actually has the item. No photo is a good indicator of a scam.
Check the photo against catalog photos. Many scammers use photos taken from other auctions or from online catalogs. Look for the background and lighting. Professionally taken photos have better lighting, and clearer backgrounds.
Check the sellers user history. This is on the feedback page and will say something like this: "Member since: Saturday, Aug 13, 2001 Location: United States" New sellers or sellers who have been members for a long time, but not as active sellers are more likely to be committing auction scams.
Check the sellers eBay feedback. If the seller has few feedbacks or recent feedback as a buyer, but not as a seller this may be a clue. Its easy to get feedback by buying cheap items. Check the items the seller has been buying and selling. There are links on the feedback page to the auction the feedback relates to on the right side of the page.
Do an eBay search for auctions by the seller including completed auctions. Check to see if he has sold the same thing before. If he has, ask the earlier buyer if they got theirs yet. Heres a link to the search form.
Make sure the address you send payment to is the same as the sellers registered eBay address. If its not the same address, it may be a tip off to a scam. Heres the link to get the sellers registered address.
If you are buying something expensive call the seller. You can get the telephone number with the link above. You have to bid on the item in order to get the contact information. This is a great way to avoid eBay scams. If you buy something and dont feel comfortable, call the seller.
Ask for advice from knowledgeable sources. If you are buying antiques or collectibles, you should get an idea of the value and rarity before buying. Since most collectibles you see on eBay were mass produced, you will get the chance to buy others.
Educate yourself. Learn about the items you are interested in. Go to antiques stores and shows to see what is available. When you factor in shipping costs and uncertainty about the condition many items are cheaper to buy locally. You will make new friends who share your interests, and will not fall prey to eBay scams.
Have a friend go over and look at the item. I bought some trains last year out of Northern California. I live in Arizona. I had one of my friends drive over and look at them. He paid the seller and then mailed me the trains. I sent my friend a check to cover the purchase price and then gave him something for his trouble. This is a bit more work, but much safer than sending large sums of money to a stranger.
Search for information online. Use Google.com to find out more about the specific item you are interested in. You might discover it cheaper at a store, or find out the item is really common and be able to find one later from a less risky source.
Ask the seller questions. This will give you some information about the character of the seller. If you are unsure about the condition, ask for additional photos. The best way to avoid an eBay scam is by getting to know the seller.
Check the payment options. If the seller only takes money orders or wire transfers it might be an eBay scam. If you can pay with a credit card, this will give you additional protection. Almost any- I wanted to all, but am sure there are exceptions- credit card transaction can be reversed by calling the issuing bank. Some sellers only take money orders to avoid bounced checks. If a seller refuses to take anything but a wire transfer run.
Check the description and the tone of the ad. Does the person sound eager to sell Does the person sound like they know what they are selling
If the item is valuable because of its color, ask the seller for pictures with a common household item for contrast. My dad bought a rare maroon train car that was actually light red. The sellers poor lighting caused the car to appear much darker in the photos. If my dad had asked for a picture of the car next to a can of Campbells soup he would have seen it was the picture making the car darker because the can would be darker.
Ask the seller about his return policy. Many sellers sell as is with no returns, some sell with returns only if the item is not described correctly. Saying the item is sold with no returns in the auction does not allow the seller to misrepresent the item, but will make it harder for you to press a claim.
Ask yourself "If I saw the item at a show, would I buy it" Many times people bid on eBay auctions for items they would otherwise ignore . Some reasons for this are greed, ignorance, and impatience. Greed because "Its a low price, and I can always resell it at a profit." Ignorance is when you buy items without knowing enough about them. Impatience causes buyers to buy when they are ignorant.
Remember the seller is selling. Descriptive words like rare, uncommon, and unique are subjective and quite over used. Some items are hard to find, but most eBay auctions are for common or relatively common items. Unique is probably the most over used word in describing collectibles. Unique means there is only one. These descriptions are sales techniques to get higher bids by making you think the item is harder to find than it is. Ignore them.
Know in advance what you are willing to lose. Ill buy any train auction for under a hundred dollars without checking the seller out because I wont lose much sleep over a hundred dollars. You need to know your attitude and personality to answer this question.
Know when to cut your losses. If you get a eBay scam over a $50 auction, its not worth hundreds of hours of lost sleep. I know the scammers count on this attitude to allow them to continue ripping people off, but its really not worth the time to pursue a small loss. File a complaint with eBay, leave a negative feedback, then move on.
Dont leave feedback until the item is received and you are satisfied with it. Feedback is your leverage to get a return if the item is not as described.
ALWAYS leave negative feedback when the seller is deceptive or unwilling to correct his mistakes. This is your way to warn other bidders. If you had been warned, you could have saved your money and time. The feedback system wont work unless you are willing to leave negatives for bad transactions.
Use separate eBay accounts for buying and selling. This way your selling account wont be damaged by retaliatory feedback when you leave negatives for others. You have to use accurate contact information when creating each account. EBay will remove feedback from accounts without accurate contact information.
Dont fall in love with your eBay account. I use a buying account until it gets 30-40 feedbacks and then start a new one. This way no one knows what I am buying. Also, because I know I will be using a new account in a few months, I can be honest when leaving feedback.
If you have been ripped off do not threaten the seller. Ebay calls this "user to user threats" and will suspend you immediately. Some eBay scammers exploit this. They will provoke you into threatening them, then forward the e-mail to eBay and your account will be cancelled. If you have filed a fraud compliant with eBay it will be closed because "eBay does not investigate complaints from non-members."
If you feel taken by a seller have a friend read your e-mails before you send them. Have your friend make sure they are polite and do not include accusations. Be polite and explain why you are unhappy. Name calling will not help. People make mistakes when listing items, and many sellers will make them right. When you open with an attack, you put the seller in a different frame of mind. For the same reason, dont threaten the seller with negative feedback in the first email.
Dont try to renegotiate the price after you receive your purchase. Explain clearly and politely why you are unhappy and tell the seller you would like to return it. I refund the purchase price and shipping both ways when I make a mistake. Sometimes I send the buyer the shipping money instead as a make good. I never do this when the buyer opens with a demand for a lower price.
In closing, remember, most items you see on eBay are common. You will see them again and again. Dont jump to purchase something, but rather take your time and wait for the right seller and the right item.
EBay is a great forum for buying interesting items for your collection, and you can get some great deals. In the few instances I have felt ripped off, most of the time it was my greed that caused the problems. If I would have asked the seller some questions and gotten more information before bidding, I would have saved myself some grief. While there are eBay scams, a bit of prior prevention will protect you.
Have fun buying on eBay, but remember, a bit of caution will do more to protect you than anything else.

About The Author

Terry Gibbs writes about antiques, collectibles and eBay in his monthly Collector Strategies Newsletter. You can sign up for his free newsletter and get additional information about his books on collecting and eBay at his website: http://www.iwantcollectibles.com

4Jan/100

The one essential thing you need to make money on ebay – Online Auction

The one essential thing you need to make money on ebay
Ebay Steve

With literally millions of auctions taking place on ebay.com all the time, you can probably already guess what the number 1 essential you need in order to succeed on ebay. You need a USP. What is a USP Simple - a Unique Selling Proposition. Something that sets your auction apart from all the other similar auctions that are no doubt happening at the same time. Theres nothing new about the concept of USP - every successful corporation tries to differentiate both itself and its products from rivals efforts, for obvious reason.
Ebay tend to encourage the lazy seller - numbnuts who all cutnpaste the same description, picture and even title into their auctions. Case in point - try searching for apple mac. Once one of these lazy sellers starts using an image, they all do! Hardly an encouragement to buy from one particular seller, is it In fact, you could argue that the amount of effort you put into your ebay auctions will determine the amount of return you get back!
Lazy Sellers seem to think that stealing a stock photo or description somehow makes them seem more professional. In reality, the opposite is the case. Todays surfers are sufficiently switched on to know that online auctions, even the mighty Ebay, need to be treated with caution - scammers and fraudsters abound.
So how do you go about getting a USP for your Ebay auction THINK about it! Check out the auction titles for similar items and make sure you dont simply copy someone elses. Put on model and make numbers, for example, or the color. In terms of a description, ALWAYS write it yourself. Sure, you can start with a standard description, but the more you tweak it, the more potential customers will think you stand out from the crowd. Just be careful to leave the essential info in there!
When it comes to images, if you dont have a digital camera, you are basically stuck with using stock images. Think about leaning how to manipulate images to make a subtle change - perhaps crop the image, change the contrast, and so on. Whatever you do, make sure it is SMALL - nothing scares potential customers away faster than slow loading pages. Gifs are usuall best, then Jpegs. Try not to use pngs or tiffs.
With these simple tips, you can ensure the success of your ebay auction whatever the size of the competition!

About The Author

Ebay Steve owns and writes articles for www.ebaySteve.com the #1 web site for free advice on how you can make money from ebay.