Brand Love pt. 2 – Marketing
Brand Love pt. 2
John Jordan
Last issue, I talked about increasing your Brand Love-- meaning to increase the affection that prospects and customers feel toward your business.
Why
Because increasing "affection" will build relationships. Those relationships, if made strong enough by increased Brand Love, build a bridge for prospects to become customers. To some, that bridge might be made of rope, swaying in the breeze, complete with wooden planks. To others, it will be a mighty stone structure. It all depends on how well you connect with each prospect.
It also means putting more cement on the bond with the customers you already have. Locking customers in, tighter and tighter with every brand experience is a critical aspect to profitability and growth. The reason here is twofold: It costs less to maintain current customers than to gain new ones, and the best advertising is word of mouth. Sounds like a clich
7 Powerful Ways to Show Love to Children – Parenting
7 Powerful Ways to Show Love to Children
Steve Brunkhorst
Our children are our most important legacy to the world. However, our love is our most important legacy to our children. Here are seven ways to show love that will help children build sturdy foundations for the future.
1. Spend Time with Your Children.
Time is the most loving gift we can give to our children. It allows for the mutual exchange of ideas, emotions, actions, and words that help our children develop and learn to communicate.
Enjoy a toddlers tea parties as well as a teens ball games. Help your children build things and create art. Begin new family traditions that you can enjoy together each year. Ample time spent in mutually enjoyable activities will create memories you will always treasure.
2. Be the Primary Role Model for Your Children.
Children need examples to follow. Teach practical values to your children by modeling those values. Admit when you have made a mistake and apologize. Model being committed to the ideals you embrace. Demonstrate the advantage of integrity over peer pressure.
We teach and influence children more through actions than words. We are our childrens first heroes; the ideals that we live today are the ideals that will influence our children throughout life.
3. Listen to Your Children.
A childs message is one of his or her most essential gifts. We build self-esteem in children when we show interest in what they have to say. Children need to communicate their pride of accomplishment as well as their needs.
Get down at eye level with very young children and listen with your eyes, ears, and heart. Listen most of all to the feelings conveyed through a childs eyes and expressions. If you listen to your children deeply, they will grow up listening deeply to you.
4. Provide Your Children with Loving Discipline.
Children need guidelines and safe boundaries without being constrained unnecessarily. They need to learn the value of being accountable for their choices and actions.
Let your children know that you disapprove of hurtful actions but will always love them as sons and daughters. Loving discipline enables them to recognize the best in other people. It allows children the freedom to explore the world safely and reach their highest potential.
5. Give Your Children Encouragement.
Encouraging words are powerful emotional deposits of confidence and self-esteem. Verbally acknowledge your childrens special talents and accomplishments. Catch your children doing something great, and tell them what a great job they have done.
Children need to know that we recognize and support their hopes and dreams for the future. Encouraging children to grow mentally, emotionally, and spiritually provides the foundation for living a balanced life.
6. Share Your Experiences with Your Children.
We each have valuable stories to tell, unique maps of our journey through life. These stories tell how our reactions to events created the life we are living now. Sharing the benefit of your experiences
8 Steps to Design a Surfer Friendly Website That Search Engines Love! – Web
8 Steps to Design a Surfer Friendly Website That Search Engines Love!
Venkata Ramana
1 Crystal Clear Source Code HTML/CSS
Many web-designers give far too much importance to the look and the graphics of the website while ignoring the clarity of the source code. Clean and well-written source code is the first step to website design success. If a spider cannot find your keywords, you might just as well forget about search engine optimization.
2 Keywords in Title Tags.
Keywords in the title tags are one of the most important factors for optimization. Search engines display your title tags in the search results. This tells surfers what your page is about.
3 Easy Navigation Links.
While preparing the layout of your website, remember the navigation links. They must be clearly visible. Hidden links must be removed. Navigation links embedded with key words are an asset in search engine ranking. But beware -- stuffing your navigation links with too many keywords may land you in trouble!
4 Keyword Rich
Pages BUT Understandable Content. Yes - search engines love keyword rich content. This does not mean you have to stuff your articles with meaningless sentences. A keyword rich article can contain a keyword density of five to seven percent. Your articles must also be well edited to make them both search engine and user friendly. Invisible keywords and keyword-spamming are a no-no.
5 Using Heading Tags , etc. For Ease of Reading and Search Engine Friendliness.
Using and heading tags will help the user read your articles more easily. is used for the headline; and are used for section heads and subheads. The lower the number, the larger the font size assuming you havent modified them differently. Using , fonts will help the search engines easily understand the importance of the content in your pages. Keywords in header tags are also given more weight.
6 Fast Loading Images That Trigger Emotions
Fast loading images, are very important in designing your website. Using Flash and heavy images will increase the loading time of your website. The faster your site loads, the easier it becomes for your visitor to understand your content.
7 Use Alt-Tags for Text ONLY Browsers.
Using alt tags for all your images will help your surfers who use text only browsers. Here is an example of alt tag: Many search engies use alt tags to determine the keyword relevancy.
8 Site Maps
A site map lists all the pages you feel are important for the search engines to index. SiteMaps are very important if you want search engine spiders to index each and every page of your site. A site map also provides a guide to your entire website content and helps your visitor navigate your site easily.
About The Author
Venkata Ramana has been helping webmasters to get highly targeted traffic to their websites. Join his 5 day "Targeted Traffic Secrets" course and discover 5 No-FAIL Targeted Traffic Tactics.
http://www.targetedTrafficForEver.com