STOP! Reading the Headlines and Live Your Own Life First – Women
STOP! Reading the Headlines and Live Your Own Life First
Joanne Victoria
Imagine! 40 is old. The California State Supreme Court has said that when are you are 40, employers can discriminate against employees using this age as the excuse.
I attempt to ignore all headlines in the newspapers. I try not to react to how I feel when I read them.
I try I really do, but I cannot stop today.
It
Three Reasons To Host Your Own Teleconference – Marketing
Three Reasons To Host Your Own Teleconference
Tom Parker
Top companies have been doing it for years.
It enables their employees to "be there" without actually being there.
Teleconferencing has been in existence for a number of years to help people to work at home and still be a major part of meetings.
But, now its taking on a whole new dimension. One that is exploding on the Internet as a new stream of income.
Major Source of Profits for Internet Marketing
It had to happen sooner or later. Some quick thinking Internet entrepreneur thought of a way to harness the power of teleconferencing to make money.
Now, its taking off and is a strong, vibrant part of many businesses income. And in a lot of cases, its a main source of consistent revenue.
What could be easier. By hosting your own teleconference, or teleclass, you have the opportunity to do more in thirty minutes than you could in a month of advertising your website.
Wouldnt you rather stay home, pick up the phone, host a short teleclass that people paid to attend, and sell some of your products as a direct result
Many Internet marketers are using teleconferences on a monthly basis as the optimal tool to keep in contact with their regular clients, website visitors, past customers, and new prospects. Teleconferences give you the opportunity to establish yourself as an expert on your particular topic like articles, seminars, newsletters, or word of mouth ever could.
This type of delivery of information satisfies the need that is so prevelant to the foundation of an Internet business.
Three Main Benefits of Hosting Teleconferences
With the momentum that hosting teleconferences is gaining among Internet Marketing top earners, what good does it do Why are they so enthusiastic about hosting a class, seminar, or conference over the telephone There are three benefits that make teleconferences more attractive, and productive, than other means of sales and marketing communication.
Youre Only A Phone Call Away
Ease of use and instant gratification, instead of a luxury, has become a demand. In marketing your name, product, or service, this key development in the needs of the consumers or target market must be kept in the forefront of your mind.
Seminars, classes, workshops, consulting, meetings... they all take time, money, plans, and travel. Its much easier to be able to sit in your home, or office, and "attend" a conference on the phone.
Attendees Get A First Hand Feeling Of "Personality"
One of the things that I dont like about formal seminars and conferences is the feeling of "inferiority".
Do you ever feel like that When the speaker is elevated above the crowd, and everyone is listening to what that one person is saying, you feel like you cant possibly do anything the speaker is talking about. Youre not on the same level. Most people beginning in any type of business feel this way.
With a teleconference everyone is on the same playing field and instead of feeling inferior, the person attending the conference then feels the speakers "personality".
The phone has been a great way to keep in touch with people over long distances. People feel so much better when they have talked to a friend or relative. In the same way, when you host a conference, each individual person "feels" like they are talking to you, personally, on the phone.
You are answering their questions, putting aside their fears, telling them they can do it. Youre a friend, not someone who is "much better" than they are.
Teleconferences Create Their Own Income
Of course, it has to get to money.
The first two benefits not only create an easy way to stay in touch with customers and ezine subscribers, and website visitors, and give you direct access to each "attendee", but they also create a very lucrative stream of income.
Teleconferences, whether free or on a paid basis another easy income stream, save people money, time, and creates trust so that more of your products, or services, sell.
Plus, the fact that if you are hosting a paid event, you are making almost pure profit from the conference. Many people operating on the Internet are now using these events as a main part of their income. If you host a conference to 200 people at $100 per, youve just made $20,000. Not bad for a thirty minute to one hour phone call.
Add to that the opportunity to record your conference, put transcribe it to written form and sell it as a package, give it away for more publicity for other products, or use it as an archive.
Everyone Can Do It
Teleconferences arent just for the experts. Do you have an ezine Do you operate a website Are you an affiliate of a product Do you know how to plant roses Catch fish Find great deals in antique stores Whatever it is you can do, you can host an event. The limits are endless.
About The Author
Tom Parker has put together a website to help people who want to host a teleconference or class, and has made it affordable for everyone! http://www.affordableconferencing.com is your place for reliable, affordable, reservationless teleconference lines for easy hosting. Go and check out the rates and get your conference started today!
http://www.affordableconferencing.com
conf@anytimeconferencing.com
How To Create Your Own Successful And Profitable Affiliate Program – Affiliate Programs
How To Create Your Own Successful And Profitable Affiliate Program
Charles Kangethe
Most of the truly successful marketers have three competitive advantages :
They run successful Affiliate Programs Part 1
They own large Opt-In Lists and have large traffic Part 2
They create their own products Part 3
Step #1 - Three Affiliate Program Opportunities
Opportunity 1 - Using Own Products and Services
Combining your own products with a successful Affiliate Program is almost a license to write your own checks.
Opportunity 2 - Using Resell and Master Rights Products
Surprisingly, as you will see in step 4, you can create and run an Affiliate Program even if you dont have your own products and services.
Opportunity 3 - Substitute Joint Ventures
All successful Affiliate Programs are joint ventures in miniature. Your affiliate partners require as much of your support and commitment as would any JV partners.
Step #2 - The Top Ten Features Of A Good Affiliate Program
It delivers consistent sales for Affiliates, by marketing products with high consumer benefits.
It operates on a Leveraged Income Pay structure, which extends a number of levels deep.
It operates on a Residual Income Pay structure giving Affiliates repeat Income.
A good program has high quality marketing tools and incentives for the Affiliates.
It pays out big percentages of the sale to the Affiliates and it pays promptly
The administration function tracks and corrects affiliate issues quickly, and effectively.
A good program trains and supports Affiliates enthusiastically.
It offers Affiliates complimentary, high value, front and back end products for promotion.
It handles all end customer care issues.
10 A good program constantly tests new ideas to support and strengthen ties with affiliates and end customers alike.
Step #3 - "Own Product Affiliate Program"
Most people join an Affiliate Program on the strength and reliability of its compensation plan.
* Compensation Structure Planning :
Who can join the program
Is it open to anyone or just selected, approved partners
Downline matrix structure for Leveraged Income
How deep is the matrix of downline earnings for Leveraged Income
Residual Income Payments
Does the program pay Residual Income, on repeat subscriptions for as long as the end customer renews
Minimum Payment amounts, and deadlines.
Policy on payments, returns and deductions from Affiliate payments must be clear from the beginning.
Affiliate monitoring of the program
Affiliates must be able to easily monitor referrals and earnings. Clear and accurate reports to Affiliates should be available online or sent by e-mail.
* Marketing Plans
Develop high quality graphical links that Affiliates can use on their own websites to point to your program. These include
Web Templates and copy
Banner Links
Button Links
Text Links
Write e-courses coaching your Affiliates on what works best in promoting your products and services.
Do not make the mistake of thinking that when they sign up the whole thing will run on autopilot.
* Legal Issues
Consult professional, qualified lawyers to help you draw up your program terms and conditions before you go to market. The upfront cost involved may save you greater expense in the future.
Step #4 - Resell and Master Rights Product Affiliate Programs
An Affiliate Program without your own products is possible, but use caution - it is less likely to be a huge earner, than one promoting your own stable of products.
Why would anyone join an Affiliate Program to promote a resell or master rights product, that they could buy and sell earning 100% of the profits
The answer is reduced effort, time and money.
An Affiliate Program for resell or master rights products saves the affiliate from having to buy, process, add value to and give customer service to the resell rights product.
It becomes an easy Income stream that people may want to join.
The trick in this situation is to
Spot a product with selling potential, that is relatively scarce and has not been over marketed.
Create the Affiliate Program where the product owner has failed or is incapable of seeing the market opportunity.
Remember caution - Do not spend huge sums setting up this type of program because the "Return on Investment" is likely to be low.
Step #5 - Mini Joint Venture
JV partners bring "something with them, to the party" - This might be funding, a huge opt-in list, a product or service, or ideas.
Affiliate partners on the other hand, bring only their desire to promote your products and services.
However, the practical day to day administration of the two types of programs is very similar.
For instance:
You should coach affiliates and JV partners in the best way to market the products.
You must listen to their issues and deal with them effectively and efficiently
You must make sure they are happy with the program arrangements, in order that they promote it strongly and join up for future promotions.
JVs and Affiliate programs are different, but only in small details. Treat them with similar care.
Step #6 - Affiliate Program Automation
Quality tools are indispensable for Affiliate Program Automation
Affiliate Scripts - These are commercially available scripts that allow you to set up programs of various complexity in terms of compensation plans, account management, and program administration.
Administration Tools - These allow you to see in detail which Affiliates are performing and deserving of more of your effort, time and attention and which ones are not and can therefore be dropped from the program.
Sequential Autoresponder - Use this to coach and train your Affiliates by sending them regular e-mail.
VoIP Communicators - These allow you to hold Cheap Live training and support seminars where your Affiliates can virtually attend, see, hear and talk to one another from across the Globe without the need for expensive travel or phone costs.
Payment Processor - This is the facility by which your Affiliate partners will be paid.
Product Fulfillment - A successful program will generate many sales and the fulfillment process must be able to cater for the heavy workload.
Customer Care - The extra sales means that you may need to handle higher levels of end customer issues including returns.
Step #7 - In a Nutshell
This may seem daunting at first reading, but in reality setting up an Affiliate Program is straightforward.
The blue print is :
Decide on the product type you want to set a program up for.
Decide on Affiliate entry and acceptance criteria
Decide on the compensation plan
Decide on the marketing plan
Decide the legal structure
Choose your automation tools
Market the program
Train and support your affiliates, especially your winners.
Dont be afraid to test new ideas
Relevant Resources
Affiliate Program Setup Scripts
TWSC Affiliate Lite! from http://www.twsc.biz
Affiliate Scripts from http://www.affiliate-scripts.com/
Affiliate Program Administration Tools
AssocTrac from http://shmyl.com/sjm
Sequential Autoresponders
Getresponse from http://www.getresponse.com
Aweber from http://www.aweber.com
VoIP - Cheap Live Communicators
http://shmyl.com/agz
Wealth Creation Strategies - FREE 10 part e-Course
http://www.simplyeasier.com/wcs
Affiliate Programs - An example Promotion Template
http://www.simplyeasier.com/client/simplyeasierprofits.html
c 2004 Charles Kangethe
About The Author
Charles Kangethe of http://www.simplyeasier.com is a leading new wave marketer and a published author from England. The "Simply Easier" brand name is your guarantee of high value, quality Marketing Products, Services and Resources.
charles@simplyeasier.com