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18Feb/100

Link Popularity and Your Add URL Page – Site

Link Popularity and Your Add URL Page
Bob Hampton

With all the buzz going on about the importance of a sites link popularity, the "look and feel" of your Add URL page or whatever you have named your add URL page has taken on an increased importance as well.
On a scale of 1 to 10, how would you rate the look and feel of your sites Add URL page
During the research phase of creating my "Link Popularity IQ" Web site, I encountered Add URL pages that spanned the full spectrum of a possible look and feel rating of 1 to 10.
The "Look" of Your Add URL Page
When you are ready to design or re-design your sites Add URL page, make sure that the quality of that design is as high as possible. Possible link partners visiting your sites Add URL page may very well make a snap judgement of the quality of your site based solely on the look of that one page.
Make sure you pay just as much attention to the look of your Add URL page as you do to what you consider the most important pages on your site.
The "Feel" of Your Add URL Page
The feel of your Add URL page is just as important as its look. If the "how to link to us" instructions on your Add URL page are not 100% clear and easy to understand, your potential link partner may simply go on to the next site on her list of possible partners.
Take the time to create an Add URL page that contains easy-to-understand instructions on how the link exchange process should be done.
An Example of a Quality Add URL Page
I hope you wont think it pretentious of me for saying that the Add URL page on my site is an example of an Add URL page that deserves a look and feel rating of 8 to 10.
I invite you to visit my Add URL page http://wwww.lpiq.com/add-url and judge for yourself.
A Free Add URL Template
If you like the look and feel of my Add URL page, you are invited to check out my free Add URL Page Template http://www.lpiq.com/template.
Please feel free to use the template as an aid when designing or re-designing your own Add URL page.
Summary
You should strive for a look and feel rating of between 8 and 10 for your own Add URL page. If you can attain a look and feel rating of 10 for your own Add URL page, so much the better. The extra time you take now to do it right will pay off handsomely in the future for the link popularity of your site.
Bob Hampton
LPIQ.com

About The Author

Bob designs and builds his own Websites. His most recent site is Link Popularity IQ http://www.lpiq.com/lpiq. He invites you to test your knowledge of link popularity by taking his free Link Popularity IQ Test http://www.lpiq.com/test.

17Feb/100

Our Accidental Top Page Rank in Google And How Little Difference It Makes So Far – Diet

Our Accidental Top Page Rank in Google And How Little Difference It Makes So Far
Angelique van Engelen

Case study into keywords reveals how a firm of Amsterdam-based copywriters achieved PR-3 listing in Google
This a shameless marketing article but were hard faced enough to take on the odds youre going to read it A-Z. It is the story of how we ended up in the top echelons of major search engines, a goal everybody wishes to achieve, so were surely forgiven for sharing it with you AND in whatever selfobsessed promotional style we choose.
And as well reveal later, its likely the most sturdy promotion well ever make on the basis of the baffling page rank in the foreseeable future.
The website in question is www.contentClix.com. Ours. We -the five of us- live together in a big, crooked house overlooking the lovely canals in Amsterdam and when we don

14Feb/100

Google Page Rank Is Dead – Part II – Site

Google Page Rank Is Dead - Part II
Martin Lemieux

In part I - Google Page Rank Is Dead - Or Ist It

http://web-marketing.smartads.info/2004/august-11.html

I discussed how Googles Page Ranking System has become obsolete, but at the same time, many business savvy entrepreneurs still give it credit and could possibly discredit or credit your website accordingly to its rank.
"Lets really go in depth to take our 1st steps towards leaving Googles page ranking behind!"
If youre like 1000s of people online, youve been following page ranking so close for so long, it can be really though for you to break the habit. "No habit can be completely broken, it must be replaced with another".
1st Step: Remove Page Rank From Your Google ToolBar
Google probably wont like me for this one but I recommend clicking on "Options" within your google toolbar, take off "Page Rank".
Congratulations, youve done it. Marketing your website has taken a new turn, a bright road is ahead!!
We can now go back and search online. Before we do, try NOT to think about how a websites importance was measured by Googles page rank, instead take a good look at each site that you visit.
Pay special attention to the content, layout, usability, and friendliness. Do you like it Why do you like it Right down things, images, layouts, anything that you like from websites that you pass by.
Create a "Favorites Folder" within your browser, call it "Opportunities". Within this "opportunities" folder, add websites that interest you, or that would interest your visitors.
Combine all these favorite things that you like to form new ventures for your business. Keep GOING BACK to these web resources that you liked and take a look to see if there are any good opportunities for both companies to prosper together.
Web Marketing is never done alone, successful marketing online needs you to create your own "web" to catch visitors with. What better way to do so then by connecting with websites that you like.
Why should we do this
In order to stay away from Googles Page Ranking all together, we need to replace it with our own "web measurement system" to determine whether or not our company should recommend, swap ads, or do business with the other.
In the end, we wont be selecting websites just because they rank well, we will finally be selecting only websites that we all personally like.
Personal resources create a better world for your visitors. Just remember, many of your visitors have no idea about the world of Google Page Ranking and how you may of been addicted to it.
Building A Personal Ranking System:
In order to personally rank websites, there are a few measurements you can take... Ask yourself these questions when browsing...
* What is their alexa ranking or Rank from Ranking.com
Does the site seem to be getting matching traffic with yours
Does the site you are looking at have incoming links from Google in the same industry as yours Pay close attention to who links to the websites your research.
* Most Important: Do you get a good feeling when you visit their site
If you dont, 8 times out of 10, other visitors wont either. I never recommend a website that doesnt feel right. 1st impressions mean a lot more than people think. At times, the internet is a sub-conscious activity and many things that we see make us react to it without even knowing it. You want people to like you and trust you enough to do with business with you.
* Last but not least: Will you be happy knowing that the websites you recommend have a personal touch and your visitors will be better off because of it
Once we all get in a good groove online and start adding complete personal resources on our websites, the internet will be a better place for all our visitors.
Try and let the larger resource directories within your field to list everything possible, the best course of action for your business is to create something with your own personal touch.
I hope youve enjoyed this II part series!

About The Author

Martin Lemieux
Smartads - President
Affordable Web Design & Web Site Marketing
http://www.smartads.info & http://www.smartads.ca
Martins Weekly Marketing Tips: http://www.smartads.info/newsletter
Daily Web Marketing Tips: http://web-marketing.smartads.info
Entrepreneur Help Site: http://mindpower.smartads.info
Reprint Rights: You may reprint this article within your website and/or newsletter as long as everything remains in tact. Copyright 2004, Martin Lemieux, Smartads.

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