Ten Customer Service Secrets to Win Back Customers – Stress Management
Ten Customer Service Secrets to Win Back Customers
Ed Sykes
Recently I was facilitating an Outstanding Customer Service program and broke for lunch. Knowing that the restaurants in the area had much to desire as far as service I gave the students an extra fifteen minutes for lunch.
Sure enough a group of four students came rushing into the classroom with their lunches in hand. They sincerely apologized and quickly explained that they receive poor service at a restaurant This restaurant is part of a national chain. Hint: its name references a day in the week. I can
10 Eye Popping, Jaw Dropping Ad Copy Secrets – Marketing
10 Eye Popping, Jaw Dropping Ad Copy Secrets
Greg Johnson
1. Use a hand written letter on your ad copy instead of text. Write the ad on a piece of paper, scan it and publish the ad on your web page. Adding a personal touch will always increase your sales.
2. Publish a list of famous and respected customers who have bought from you on your a copy. People will think that if these people bought from you, they should also trust your business and purchase your products. Make sure to get their permission first.
3. Show before and after photos for your products on your web page copy. Show the problem picture and then beside it, show the picture of the resolution to the problem when they use your product.
4. Include an article or review that has been written about you or your business with your ad copy. This will show people that your business is respected and will increase your credibility.
5. When you offer free bonuses in your ad copy, also list the dollar value beside each bonus. People will feel theyre getting a good deal and it will increase the value of your product.
6. Hire a famous person to endorse your product or service. Make sure the person is well known to your target audience. Include their picture and statements on your ad copy.
7. Include your own picture on your ad copy. This will show people that youre not hiding behind your ad copy and will increase their trust. Also, include your contact information below the picture and a brief statement or quote.
8. Tell your potential customers on your ad copy that you will donate a percentage of their purchase price to specific charity. This will show them you really care about the people. They may just buy your product to donate to the charity.
9. Ask your potential customers plenty of yes and no questions in your ad copy. The questions should remind them of their problem and make them think about what will happen if they dont purchase your product.
10. Tell your potential customers they will receive a free prize if they find the five words in your ad copy that are misspelled or spelled backwards. The longer you can keep someone reading your copy the greater chance of them purchasing.
About The Author
Greg Johnson a marketer and webmaster for Instant Visitor Surge, where you can discover the time tested, proven formula for getting laser-targeted free website traffic. Check it out: http://www.instantvisitorsurge.com/main.php
greg@newpointzero.com
Secrets of Super Affiliate – Affiliate Programs
Secrets of Super Affiliate
Akinori Furukoshi
Most affiliate program owners say 80% of their affiliate sales come from 20% of affiliates. Here is the difference between top 20% affiliates and the rest.
--Normal Affiliate--
Most affiliate program owners tell their affiliates how to "sell," such as providing templates of sales copy and saying where to advertise. Unfortunately, "selling" isnt the best way to promote affiliate programs. You can convince people to buy affiliate products at your site; however, your affiliate link sends people to the affiliate program owners sales page, where they will get another sales pitch. This is how to send people away.
--Good Affiliate--
Rather than selling the products, write articles related to the products. If your articles are good enough to make people think you know what you are talking about, you can send a lot of people to the affiliate program owners site by just mentioning the products. You dont even need to recommend the products. On top of that, you will have a better conversion rate. Ken Evoy of SiteSell.com calls this "Pre-Selling." You can learn more about Pre-Selling by reading the e-book, "Make Your Content PREsell." You can download it free from http://www.thatswise.com/free/e-books/presell.html
--Super Affiliate--
There is an even more effective way to make money on affiliate programs. Maybe youve already heard about Rosalind Gardner of sage-heart.com. She is probably the most successful affiliate on the Net. She is an affiliate of several dating sites. Instead of selling or recommending any of them, she writes reviews of each site, good and bad. So, visitors can find enough information on which service is the best for them. She is helping visitors to make good decisions, rather than selling. Once people find the service they like, there is nothing to stop them from buying. This is how she gets high conversion rates. Also, because she is an affiliate of all reviewed sites, no matter which site visitors pick, she will get commissions. High demand of dating sites has contributed to her success, but why dont you mimic this winning technique for other products or services
About The Author
Though his Web site, http://www.thatswise.com Akinori Furukoshi has been providing e-commerce related information since 1998. His unique way of thinking has helped online businesses to improve their performance. More detailed bio is available at http://www.thatswise.com/about_us.html