Secrets of Super Affiliate – Affiliate Programs
Secrets of Super Affiliate
Akinori Furukoshi
Most affiliate program owners say 80% of their affiliate sales come from 20% of affiliates. Here is the difference between top 20% affiliates and the rest.
--Normal Affiliate--
Most affiliate program owners tell their affiliates how to "sell," such as providing templates of sales copy and saying where to advertise. Unfortunately, "selling" isnt the best way to promote affiliate programs. You can convince people to buy affiliate products at your site; however, your affiliate link sends people to the affiliate program owners sales page, where they will get another sales pitch. This is how to send people away.
--Good Affiliate--
Rather than selling the products, write articles related to the products. If your articles are good enough to make people think you know what you are talking about, you can send a lot of people to the affiliate program owners site by just mentioning the products. You dont even need to recommend the products. On top of that, you will have a better conversion rate. Ken Evoy of SiteSell.com calls this "Pre-Selling." You can learn more about Pre-Selling by reading the e-book, "Make Your Content PREsell." You can download it free from http://www.thatswise.com/free/e-books/presell.html
--Super Affiliate--
There is an even more effective way to make money on affiliate programs. Maybe youve already heard about Rosalind Gardner of sage-heart.com. She is probably the most successful affiliate on the Net. She is an affiliate of several dating sites. Instead of selling or recommending any of them, she writes reviews of each site, good and bad. So, visitors can find enough information on which service is the best for them. She is helping visitors to make good decisions, rather than selling. Once people find the service they like, there is nothing to stop them from buying. This is how she gets high conversion rates. Also, because she is an affiliate of all reviewed sites, no matter which site visitors pick, she will get commissions. High demand of dating sites has contributed to her success, but why dont you mimic this winning technique for other products or services
About The Author
Though his Web site, http://www.thatswise.com Akinori Furukoshi has been providing e-commerce related information since 1998. His unique way of thinking has helped online businesses to improve their performance. More detailed bio is available at http://www.thatswise.com/about_us.html
Super Affiliate Strategies To Boost Your Click Through Rates – Site
Super Affiliate Strategies To Boost Your Click Through Rates
Rich Hamilton, Jr
If you are an affiliate I dont need to tell you that its not easy, especially if your promoting a product or service that is a large program with a lot of affiliates. Every single affiliate in that program is in indirect competition with you, even though its not your product or service.
You have thousands of other affiliates that are promoting the same product or service, targeting the same market, and using the same ads as you. Traditionally a real good associate program would provide you with tested and proven ads to maximize your click throughs. Today you just cant put a link on your web site and use the ads they provide you. You have thousands of other affiliates out there competing with you using the same ads you are, which makes it even more difficult to make money.
At this point you need to ask yourself, why should my visitor buy it from me, when they can buy it from thousands of other affiliates How can I increase my click throughs to boost my affiliate sales
These are some of the issues we are going to cover in this article. Its bad enough that most affiliates struggle to make their first sale, let alone make a commission every month. But if you want to make real money promoting your associate program you need to work smarter, not harder.
If you want people to buy it from you than you need to come up with your own ads, that will give you an advantage over the rest of your affiliates.
Personal Recommendation
A personal recommendation is a very powerful tool and can skyrocket your affiliate click through rates. Writing a personal recommendation for a product or service that you are promoting is a way to tell the world that you have evaluated the products or services quality and approve it. You should also discuss any experiences that youve had with the product or service, people want to hear your testimonial, so give it to them in your own words.
I need to warn you though, if you start recommending anything and everything, eventually your personal recommendations will lose face value. Not only that, if you start recommending poor products or services, your recommendation will reflect on your credibility.
Just to give you an example, I am very stringent about my recommendations. The only time I recommend a product or service is if I use it everyday or have used it in the past. I dont recommend any product or service that I have not been in indirect experience with.
Write A Teaser
Instead of using the same ads that other affiliates use, be different and get creative by writing a teaser. Writing your own teaser is another way to boost your affiliate click through rate.
Teasers set the stage for your affiliate product or service, by accelerating your visitors impulse. This enables them to have a sneak peek at what they can expect from the product or service you are promoting before they even realize that youre selling them something. Using the teaser approach is a sure way to boost your marketing efforts and increase your affiliate revenue.
When writing a teaser dont try to sell it, or reveal any prices, thats the sales copys job. You need to keep in mind that the teasers job is only to motivate your visitor to click through your advertisement.
Screen Your Visitors
Screening your visitors is a technique that is used in copywriting that enables you to control and screen the serious individuals from the test pilots. When applying this technique to a sales copy, it will eliminate the amount of refunds you may recieve. In this case, you need to be specific about the product or service without giving too many details, this will eliminate unnecessary click throughs.
This technique is perfect, if you are using any type of pay per click advertising. By screening people in advance you will improve your click through rate and save yourself a lot of money in your pay per click advertising campaign.
Mask Your Affiliate Urls
These days people are very leery about clicking through affiliate urls, because they know when they see it that you are trying to sell them something. If you want to really boost your affiliate sales then you should mask your affiliate urls. By masking your url, your visitor will never see your affiliate url in the browser window making it more invitable to them, more click throughs means more sales. You will see a significant increase in your click throughs when you mask the url.
For those who dont know how to mask your affiliate url, here is what you need:
<a href="[affiliate_url]" target="_blank" onmouseover="window.status=click here to view;return true" onmouseout="window.status=">
To mask your affiliate urls there are two areas we need to address, one is [affiliate_url], replace it with your affiliate url. The second is click here to view, which is what will appear in your visitors browser window. If you want to display something different in the browsers window, then change the click here to view to what you want to display.
These were just some of the ways to improve your click through rate. After you have applied these techniques you will notice a substantial increase in click throughs and sales.
About The Author
Rich Hamilton, Jr is the CEO/President of http://www.ElitesMarketing.com a.k.a. Elites Marketing, Inc and the Author of "Inside Internet Marketing". Unlock the absolute truth to promoting your web site without ever paying a cent for advertising.
http://www.InsideNetMarketing.com